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BRAND NEW: The Science Behind Website Copy That Converts – Free Udemy Courses

BRAND NEW: The Science Behind Website Copy That Converts – Free Udemy Courses

Want to know the secret behind website copy that converts like crazy?

What you’ll learn

BRAND NEW: The Science Behind Website Copy That Converts – Free Udemy Courses

  • The four essential elements that go into website copy that sells
  • Persuasion Principles – The subtle art of non-sleazy persuasion to your words
  • Copy v’s Content – What’s the difference anyway? And why you need to know
  • Sales Psychology – Copywriting is 2% words-smithery and 98% psychology
  • Brand voice – Applying scientific theory to the language you use
  • SEO – The BEST thing you can do to improve your ranking using copy

Requirements

  • No copywriting experience is needed – this is for anyone who “can’t write” or “hates writing” for their business. I’m here to tell you, you can learn science, and it’s easier than you think.

Description



The truth is, writing website words that sell your services (i.e copy) is not a dark art.



Or a superpower. Or even Rubix-cube hard.

There are just four essential elements that go into website copy that converts.



Elements that are backed by science. Wanna learn them? You’re in the right place.

By the end of this 5 part video mini-series, you’ll be in on the secret to highly-converting website copy. You can even apply these techniques to your sales pages, emails, IG captions…you name it.



What can learning the science behind copy do for your business?

  • More confidence in your copywriting. Less



    ‘I can’t write



    and more ‘



    I can’t WAIT to write



  • Give you a huge unfair advantage over your competition. This is a skill that’ll pay you for life
  • Never stare at a blank screen again. Know what makes copy convert…and what doesn’t



In this free mini-series we’ll cover:



  1. Copy v’s Content



    – What’s the difference anyway? And why you need to know


  2. Persuasion Principles



    – Applying the subtle art of non-sleazy persuasion to your words


  3. SEO



    – The BEST thing you can do to improve your SEO (and it’s easier than you think)


  4. Sales Psychology



    – Because copywriting is 2% words-smithery and 98% psychology


  5. Brand voice



    – Applying scientific theory to the language you use

Who this course is for:

  • Service-based business owners who understand that words have the power to grow their business
  • Marketers who want to add ‘website copywriting’ to their list of client services
  • Anyone who has ever said they ‘hate’ writing for their business – it’s not a dark art, in fact, it’s all about the science



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